What does it take to create good graphic design?
Requires a understanding of the elements and principles
What is the difference between elements and principles?
Elements-the actual thing added to the design
Principles- tells how we should organize elements on a screen
Name the six (6) elements of design.
Line, shape or form, space, texture, value, color
What can lines aid in, when alone or combined with other lines or shapes?
Readability, appearance, and message of a design
Which lines suggest a feeling of rest? Why do you think?
Hortizontal line bc it reminds to of clean and cut and relatess to gravity
Vertical lines communicate a feeling of what? Why do you think?
Loftiness bc they look like curves
What lines suggest a feeling of movement? Why do you think?
Diagonal bc it is unstable
Soft, shallow curved lines suggest what? Why do you think?
Suggest comfort bc it is used in vericals
These lines suggest confusion and turbulence? Why do you think?
Curved lines bc they are everwhere
What element defines a specific area of space?
Shape or form
What is the difference between two dimensional shapes and three dimensional shapes?
2D- width and height
3D- width, depth, and height
Describe the difference between geometric shapes and organic shapes?
Geometric shape- are structured often symmetrical shapes
Organic shapes- are found in nature
What are abstract shapes?
Abstract shapes- are stylized or simplified verisons of natural shapes
Which basic shape projects an attitude of honesty or equality?
square
What do triangles suggest?
action
Circles convey feelings of what?
Feeling of protection
Describe positive space and negative space?
Positive space- refers to objects used in a design
Negative space- refers to the shapes around and better the object
What is texture?
Can refer to the actual surface in the design and you can feel it
Incorporating texture into a design can help do what?
Create a feeling of richness and in depth
What is value?
Is the degree of light and dark in a design
What is another name for value?
tone
What can the element of color do when incorporated into a design?
Convey moods, create images, and identify objects